Major: International Management
Responsibility: Prof. Dr. Wiedmann
Subject of the major
Companies, political organizations, associations, or institutions face serious challenges stemming from the globalization of markets and societies. In order to develop, maintain, or expand a high level of international competitiveness, a holistic management approach is necessary that considers different levels of analysis and programs of action. This approach requires knowledge of
- the context of international business relations as well as political strategies,
- global markets, their challenges and options for the purposeful design of exchange processes, and
- managing, structuring and developing international companies which act in these markets.
The major in International Management, hence, focuses on the challenge of managing distinctive intercultural aspects on the aforementioned levels.
The main objective of the major in International Management is to provide students with an in-depth understanding of global markets and their actors. In order to develop successful strategies for the highly complex and rapidly changing business environment, knowledge is required of the possibilities as well as the barriers of implementing tools and instruments for international management and business relations. Thus, the lectures will provide
- the relevant theoretical foundations,
- profound knowledge of methods, and
- case studies to illustrate practical implications.
|Category||Module||Courses||Examination form (and duration)||Credit points (ECTS)||Institute|
|Compulsory modules||Marketing||International Marketing (2 V)||Written exam 60 min||6||Marketing and Management|
|Management||Seminar Strategic International Management (2 V)||Seminar performance (Seminar-|
|6||Organizational Behavior and Management|
|Management Methods||Qualitative and Quantitative Management Methods (2 V)||Written exam 60 min||6||Human Resource Management|
|Elective module1||Global Electronic Business||Global Electronic Business (2 V)||Term Paper||6||Information Systems Research|
|Intercultural Economics and Management||Intercultural Economics and Management (2 S)||Seminar performance (Seminar-|
|6||Environmental Economics and World Trade, Marketing and Management|
|International Development and Trade||International Business Relations (2 V)||Written exam 60 min||6||Development and Agricultural Economics, Environmental Economics and World Trade|
|Strategic International Human Resource Management||Strategic International Human Resource Management (2 V)||Term Paper||6||Human Resource Management|
1 Voraussichtliches Angebot